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Monthly Archive for: ‘October, 2003’

The Role of Media & Your Company

with Larry Jackson When talking to anyone who has had an experience with the media, you hear the horror stories. People tell you about the bad quotes, the misrepresentation and the general lack of insight that the reporter or editor brings to the interview. People talk about the adversarial nature of encounters with the media. In fact, it’s safe to say that most people …

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